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Sports Streaming Platform

Product design and technical proof for a private live-event experience

Role

Product Design + Frontend Prototyping

Team

3-person studio + client team

Timeline

2026 · Prototype · In development

Tools

Figma, Paper, OBS, Frontend tools

Scope

Interface architecture, Responsive prototype, Local proof

Sports Streaming Platform — Product design and technical proof for a private live-event experience
Context

Extend the event beyond the physical venue

The team was already developing a landing page, ticket sales, and registration for a combat-sports organization. A new product question emerged inside that work: how could a remote audience access a private broadcast without separating it from the event experience?

My responsibility focused on exploring that product line and supporting visual improvements to the public presence. Ticketing, backend architecture, and access hardware were owned by other team members.

Challenge

The video still had to be the product

A broadcast needs space, stability, and clear controls. At the same time, the concept explored participation through chat, voting, and event information.

These modules could coexist beside the player on desktop. On mobile, they competed for limited space and risked degrading the main viewing experience.

Designing more interaction does not mean showing all of it at once.

Evidence and hypotheses

Separate what we knew from what we expected

The direction came from the client brief, team reviews, and streaming-platform benchmarks. Spectator interviews and usability tests have not happened yet.

The ability to extend event reach, create participation through interaction, and build trust with real event content remain design hypotheses until they are tested.

A product hypothesis connecting access, video, and participation.
Key decisions

Prototype independently, integrate deliberately

An independent module

The streaming interface was separated from the existing backend so its hierarchy could be explored without presenting unfinished integrations as complete.

Event-aware states

The concept covers before, live, and post-event states around the player, participants, chat, and voting.

Video-first mobile hierarchy

Secondary interactions move into on-demand surfaces so the player remains readable and usable on a narrow screen.

A local technical proof

A local server and OBS test received a real signal before the team selected a final streaming provider.

Public event context supporting the private experience.
A video-first layout with optional participation modules.
The product hierarchy changes across before, live, and post-event states.
Visual direction

Move from generic action to real context

I supported the team in shifting from generic imagery toward event cards and participant profiles grounded in the real product. The intent was to improve context and perceived legitimacy.

Stakeholders approved the direction in design reviews, but trust and conversion have not been measured.

A neutral comparison showing how event context supports the viewing experience.
Current state

A working concept—not a launched streaming platform

The public landing page and ticket purchasing belong to the product shipped by the broader team. The streaming experience remains in development and has not been used in a live event.

The verified result of my contribution is a responsive prototype and a successful local technical test, not a live platform or a new revenue stream.

Local technical test; sensitive routes, ports, and keys were replaced.
Reflection

Prototype credibility depends on precise language

  • Separating hypothesis, prototype, and implementation protects the credibility of the work.
  • Information architecture and error states should be defined before backend decisions harden.
  • In dense interfaces, hierarchy matters more than the number of features.
  • The next phase needs spectator testing and measurement defined before the first event.